Industry News Roundup // 02.16

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Every week, we’re sharing the latest news and information for the music industry and technology worldwide.

Get your learn on and stay in the know with Symphonic’s Music Industry News Roundup!

Music teams from YouTube and Google Play combine: According to several sources familiar with the change, the product teams working on YouTube Music and Google Play Music are being combined into a single unit. Nothing will change for users right now, and both apps will continue to exist independently for the moment. But the move is likely to pave the way for a single unified music app from Google.

\\ Via The Verge //

 

Mobile Live Streaming + Super Chat = Live (Streaming) the Dream: The roll out of our new mobile live streaming feature to every creator with more than 10,000 subscribers (the rest of you will have it soon!). It’s a launch that’ll put the power of live streaming in the hands of hundreds of thousands of talented creators, giving them a more intimate and spontaneous way to share their thoughts, lives, and creativity.

\\ Via YouTube Official Blog //

6a00d83451b36c69e201bb097688b3970d-800wiFor Continued Growth, Music Streaming Needs Product & Pricing Innovation: Pricing has long been an issue for streaming music subscriptions, with the $/€/£ 9.99 price point above what most people spend on music each month. Streaming services have navigated around the issue with a combination of tactics such as telco bundles and aggressive price discounts (e.g. $1 for 3 months). However, these tactics place long term pressure on the 9.99 price point as they create a consumer perception that streaming music should be cheaper than it is. There is no doubt that discounts are doing a great job of converting users and of easing otherwise reluctant consumers into the 9.99 pricing, but the next phase of the streaming market requires a more sustainable approach to pricing strategy, coupled with some serious product innovation.

\\ Via Hypebot //

 

Nearly Half of Us Music Subscribers May Have Amazon Prime Music: Amazon Prime Music truly is the dark horse of the streaming market, according to a report published today by research firm Parks Associates.

“Nearly one-half of streaming music subscribers, the equivalent of 15% of all broadband households, indicate they have a subscription to Amazon Prime Music,” said the company’s senior analyst Glenn Hower.

\\ Via Musically //

 

Songwriters Say They Have Standing to Sue the Justice Department Over Consent Decrees: Assuming Jeff Sessions is confirmed by the U.S. Senate to lead the Justice Department during Donald Trump’s presidency, he’ll likely have higher priorities than a massive dispute with the music industry over licensing rules. Nevertheless, as the Justice Department defends Trump’s executive order on immigration and may soon be in court to oppose resistance to changes to environmental and financial regulations, Sessions will inherit a pending case involving songwriters. On Tuesday, plaintiffs in this case told a DC Circuit judge they have sufficient standing and concrete injuries to bring constitutional claims over the Justice Department’s latest interpretation of consent decrees stretching back decades.

\\ Via Billboard //

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